Tag Archives: meaning-making

Transduction and Meaning–Making Issues Within Multimodal Messages (pages 495–504)

Oana Culache ABSTRACT: This paper analyzes transduction as an action of transposing information from one mode to another within the communication process and its implications in terms of meaning and coherence of a multimodal message. First, I discuss the multimodal method and its conjunction with some key concepts such as: sign, meaning, mode, transduction. Secondly, I approach transduction as an ... Read More »

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