Social Science Investigations 2.4

Social Science Investigations 2.4

Transduction and Meaning–Making Issues Within Multimodal Messages (pages 495–504)

Oana Culache ABSTRACT: This paper analyzes transduction as an action of transposing information from one mode to another within the communication process and its implications in terms of meaning and coherence of a multimodal message. First, I discuss the multimodal method and its conjunction with some key concepts such as: sign, meaning, mode, transduction. Secondly, I approach transduction as an ... Read More »

Contemporary Representations of the Female Body: Consumerism and the Normative Discourse of Beauty (pages 505–514)

Venera Dimulescu ABSTRACT: In the context of the perpetual reproduction of consumerism in contemporary western societies, the varied and often contradictory principles of third wave feminism have been misunderstood or redefined by the dominant economic discourse of the markets. The lack of homogeneity in the theoretical debates of the third wave feminism seems to be a vulnerable point in the ... Read More »

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