Tag Archives: globalization

Will Economic Globalization Result in Cultural Product Homogenization, in Theory and Practice? (pages 405-418)

Todd J. Barry ABSTRACT: Globalization is resulting in complex decisions by businesses as to where and what to produce, while free trade is resulting in a greater menu of choices for consumers, often with the blending of products and goods from various cultures, called ‘glocalization.’ This paper reviews the theories and practices behind these current happenings, which are each economic, politicaleconomic, institutional, and sociological, first ... Read More »

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